Wednesday, May 30, 2007

Coors and Bad Interpretation of Stats

A recent television commercial by Coors attempts to target parents in the War Against Underage Drinking. The narrator makes the following claim:

"75% of teenagers cite their parents as their number one influence in making a decision to use alcohol"

See, the do-gooders at Coors take this stat to mean that if the family sits with the child and shares opinions and prayers that they will not abuse alcohol.

Wait. Isn't there a more accurate way to interpret that statistic? My parents were certainly the number one influence in my decision to abuse alcohol as a teen. I agree, parents are influential- they influence us to do drink and do drugs to stop the madness and cloud our skulls until we're old enough to move out!

Most of all, it takes boners like those at the Coors company to make a negative statistic appear positive. I guess the make a business of making something shitty pass off as positive; they do that all the time with their beer!

So drink up teens, but don't use Coors products. They are aligned against you politically, their beer has 1/2 the alcohol of most beers and it takes like pee.

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